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Design Thinking Comes of Age

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  Design Thinking Comes of Age The approach, once used primarily in product design, is now infusing corporate culture.  by  Jon Kolko From the Magazine (September 2015) Artwork: The Office for Creative Research SPOTLIGHT (Noa Younse), Band, Preliminary Visualization  Summary.    In large organizations, design is moving closer to the center of the enterprise. This shift isn’t about aesthetics and product development, however. It’s about imparting the principles of design—collectively known as design thinking—throughout the ... more Tweet Post Share Save Buy Copies Print There’s a shift under way  in large  organizations, one that puts design much closer to the center of the enterprise. But the shift isn’t about aesthetics. It’s about applying the principles of design to the way people work. This new approach is in large part a response to the increasing complexity of modern technology and modern business. That complexity takes many forms. Some...
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Conversational Design Essentials: Tips For Building A Chatbot

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Conversational Design Essentials: Tips For Building A Chatbot Human interactions are incredibly fascinating if you take a close look at them — the social awkwardness, the communication styles, the way knowledge is transferred, the way stories are told and trust is built. But what happens when a machine evokes the same response? Conversational interfaces have become the new hotness in UX design. Google is about to release a new virtual assistant chatbot; Facebook has already launched the updated Messenger platform with chatbots; and Microsoft went as far as to claim that the operating system of the future isn’t Windows, but “conversation as a platform.” Human interactions are incredibly fascinating if you take a close look at them — the social awkwardness, the communication styles, the way knowledge is transferred, the way stories are told and trust is built. But what happens when a machine evokes the same response? Conversational interfaces have become the n...
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